Introducing Aurora Advisors

The journey rarely unfolds the way you expect, whether in life or in business.

If you had asked me 20 years ago to map out my career, the version I’d have drawn would look nothing like the actual path I’ve taken. What began as a childhood dream (and short-lived stint) in journalism evolved into an unexpected, but deeply rewarding career helping fast-growing businesses build and scale their operations.

Much like my own professional journey, growing a business rarely follows a straight line. The route you plan at the start is almost never the same as the one you ultimately take. Building and scaling requires pivots, resilience, and the ability to see “failure” not as an ending, but as redirection toward a better path.

Over the past 17 years, I’ve worked behind the scenes in high-growth healthcare and tech startups, non-profits, complex health systems, and other businesses. Across all of these experiences, one truth has remained constant: scaling operations to support growth is never linear. It requires recalibration, prioritization, and a steady focus on your organization’s north star.

My passion for this type of work led me to create Aurora Advisors, where I partner with founder-led and growth-stage companies to solve operational growing pains and build strong foundations.

Alongside Aurora, I am launching First Light, a weekly newsletter for operational leaders and doers. It’s where I share lessons learned, practical tools, and behind-the-scenes insights from years spent in the trenches, so you can apply them to your own journey.

Each week, I’ll share ideas to help you manage teams, build scalable systems, connect the dots across your business, and, let’s be honest, pick up the slack where it’s needed most. My hope is that these reflections feel both useful and relatable, and remind you that the messy middle of growth is exactly where the most meaningful progress happens.

Thanks for being here.
See you at First Light.
Britt